I-CONNECT
Hyper-local marketing and building communities for business growth
Today’s market landscape requires transparency for credibility and building connections with their target audiences at a localised level to engender affinity. This needs to be done at the least possible costs. There is a constant pressure on making the marketing spends work harder for the brand.
Our solution: hyper-local marketing and community-building services – delivers on this.
We believe that transforming marketing intelligence into actionable strategies can foster strong, localised brand communities and connect with audiences in meaningful ways.
The components of this solution
Product Placement in specific geo-locations
Sharply geo targeted marketing
Strategic Segmentation to allow precisely tailored messaging
Generating Leads & Sales to convert leads to customers through a combination of digital campaigns and lead nurturing
Tracking KPIs allows optimization on the fly
Hybrid Re-targeting combines in-person interactions with digital touchpoints such as phone and TV for consistent messaging
Tele-calling to target potential customers, provide product information, gather feedback, and nurture leads
Product Sampling activities at a local community level
Coupon Redemption to drive traffic to both physical and online platforms
What to Expect?
