iEdge: Activation Controller
- What is it?
Intin i-Edge: Activations Controller is a dashboard-based online tool for you to remotely and uniquely manage multiple activations across brands; i-Edge is customizable to your brand needs, and can be used to manage activities, down to the last detail. It covers internal teams and external partners/vendors – all activities being reported hierarchically to help improve speed of approvals and coordinate actions.
- When is it used?
It is invaluable in deployment and managing all activations, large and small – including brand activations, experiential marketing, rural marketing, merchandising & door-to-door selling. It can be used to manage multiple agencies, and vendor-partners across different geographies and cascade results across your all team members in different locations instantaneously.
- What are the Benefits?
i-Edge provides you a centralised control, transparency of operations and data for faster decision making and benefits of real-time coordination, which can result in up to 20% time saving and 15% better impact in the activations operations, thereby increasing your marketing ROI.